Many retailers encouraged shoppers to go online for the best deals, but there were still some lines to be found in stores. USA TODAY


UPDATE: Many Bath & Body stores are already sold out of the $9.95 candles but the sale was scheduled to last in stores through Sunday or while supplies last. tweeted Thursday night. Like in past years, the candles sold out quickly online with the company sending an email at 2:05 p.m. ET with the subject "head to a store for $9.95 candles (sold out online)!"

The in-store sale is scheduled to last three days – from Friday through Sunday – and many stores will open early, Bath & Body Works posted on its social media accounts Thursday night.

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Shortly after the candle sale was announced, it was climbing on Google Trends, a sign that it was attracting high public attention and search traffic.

There’s a limit of 18 candles per person for this sale.

"More days than ever. More space to shop safely," Bath & Body said on its website. Search for hours using the store locator at

A mask or face covering is required to shop Bath & Body Works and the company says it is "limiting the number of customers in-store and using floor markings to maintain a safe social distance."

No shipping delays here: @KellyTyko

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